The Brief

The Brief

Affinity i-Marketing have worked with Archant on a number of projects all of which have been focused on marketing both their national and localised recruitment, property and Car websites – Jobs24, Homes24 and Drive 24.

Shortly after launch of the websites, Affinity i-Marketing were commissioned to drive as much traffic as possible in their early months. As a longer term strategy, Affinity i-Marketing were also asked to optimise both the national websites and their respective localised skins for the search engines for highly searched generic terms.