The Client
Based in the UK, with offices in England, Scotland and Ireland, Access Platform Sales have been providing access solutions for 20 years.
Representing many leading manufacturers of access equipment, such as Upright, Genie, Niftylift, Snorkel, Hinowa, Omme Lift and Telpro.
Access Platforms are one of the largest suppliers of used access equipment in the UK with stock levels in excess of one hundred platforms.
The Brief
Increase leads from the website by increasing traffic to the website for relevant terms.
The Solution
Researched build and launch a targeted pay per click campaign covering both Google Adwords and Yahoo Search to instantly improve exposure in the search engines and drive increased traffic.
Based on the most successful pay per click terms the website was then optimised in order to drive a further longer term increase in traffic via generic terms.
